Joe is the Founder and CEO of Jumia Food Africa (formerly HelloFood), the #1 marketplace for ordering food in Africa. Since launching JumiaFood in Lagos in November 2012, he has overseen the growth of the business to 10 African markets: Nigeria, Morocco, Kenya, Côte d’Ivoire, Senegal, Rwanda, Uganda, Tanzania, Algeria and Ghana. JumiaFood (formerly Hellofood) won Best E-commerce Startup at the 2014 Europa awards. Joe started out as a management consultant with McKinsey & Co. in London, covering consumer, retail banking, climate change and healthcare. He left to work with the ex MD of Waitrose, together developing new food retail concepts for FMCG brands, before helping launch an e-commerce business that reaches 9 countries. He much prefers Ofada rice and sauce to fish and chips, and considers Lagos his second home. He has a degree in Government & Economics from the London School of Economics.
17 June 2017
14:35 - 15:20